Players such as Zhongpet and Petty have already achieved brand awareness in their original fields. When they develop into other pet sub-industries, they can Relying on the word-of-mouth advantage it has established before, it quickly gained popularity. There is also a category of giants from other fields represented by Xiaomi and Midea. Such players are superior in technology and supply chain. The biggest difference between pet smart products special database and traditional pet products is intelligence. Internet companies and home appliance giants such as Xiaomi and Midea have deep accumulation in technology.
And they also have considerable advantages in terms of popularity, channels, and supply chains. , can open the market faster. 3. True intelligence or IQ tax There is no doubt that the wind of pet smart products has been blown, and it has been accepted special database by many pet owners. But there is still a question lingering in the minds of some pet owners: Are pet smart products really smart? In fact, there are not a few comments linking pet smart products with the "IQ tax", so what is the reason for such a polarized reputation for pet smart products? On the one hand, the homogenization of pet smart products is serious.
The successive entry of players from all walks of life has accelerated the development of pet smart products, but also invisibly exacerbated the problem of product homogeneity in the field of pet smart products. Although there are many brands of pet smart products on the market with different shapes, the product functions are not much different, special database which also makes it difficult for consumers to choose a brand, and it is difficult for consumers to form stickiness to a certain brand . On the other hand, the safety performance of pet smart products is questionable. Safety performance is also a key factor affecting pet owners’ choice of pet smart products.